The tru2way™ brand represents a television technology platform from CableLabs. It is the new name for OCAP (OpenCable Applications Platform), the cable industry’s software solution for two-way retail digital TV devices. Tru2way technology promises to dramatically increase cable’s ability to create and deploy an array of exciting, new interactive services for consumers. It establishes a common software platform that enables cable companies, content developers, network programmers, consumer electronics companies, and others to extend interactivity to the television set and many other devices. An array of new business and revenue opportunities comes with this new technology.
